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Our Customer's Point of View

Written by Ann Sessions
Chippewa Valley Theatre Guilde
Who says entertainment is just fun and games? There are literally a thousand different details that have to be taken care of before the curtain rises on a theatrical production.

The Theatre Guild has been producing plays and musicals in the Chippewa Valley for over twenty years! From costumes, to lighting, to sets, each show has a unique set of needs and an unyielding deadline.  If you‘ve ever been part of a show, you know there's planned chaos backstage as the cast applies make-up, checks props and adjusts costumes. The backstage crew sets the stage, completes sound checks and corrals cast members for warm-ups. And all this happens while the lobby and box office is readied for a wave of theatre patrons.
 

Because people wait to purchase tickets until the last minute, we often times don't have an accurate count for the number of programs we will need until the day or two before a show opens. Fortunately, DigiCopy's excellent staff is there to help us! We can now order our programs within days or sometimes hours before a performance. In years past, we had to guess a week to ten days out for the total number of show bills we needed for the entire run of a show. This often led to one of two scenarios, either we had too many programs, which wasted precious money, or we were stuck with too few and were forced to beg the printer to produce more (but not on Saturdays or Sundays because they were not open.)

DigiCopy is able to produce just the right amount, when we need it, even during the weekend! We only pay for what we need, we can guarantee everyone gets a program and we can make last minute additions without a problem. And that's good business!


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